Does social media really help businesses?
Yes, social media really helps businesses. In fact, it is not something new, it’s been there for years. As one of the most widely adopted marketing channels, social media platforms are utilized by companies of all scales.
Beyond marketing, these platforms have evolved into essential search engines, where consumers actively seek out products and information.
This dual role as both a marketing channel and an information hub makes social media an indispensable asset in today's business landscape.
Do you know? - “Data from social media platforms and forum sites hold their own unique opportunities to understand markets even more through the lenses of engagement and consumer behavior” – Search Engine Journal
Here's related information that you may also find helpful – Social Media Marketing Myths and Reality
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