Is creating a profile backlink by keyword instead of a brand name in SEO good or not?

Is creating a profile backlink by keyword instead of a brand name in SEO good or not?

Creating profile backlinks using keywords instead of a brand name can be seen as spammy and may not provide significant SEO benefits. In fact, it can appear unnatural and potentially manipulative to search engines.

Best practices suggest using your brand name for profile backlinks to build a natural, authoritative link profile. Keyword-rich anchor text should be used sparingly and naturally within content, not in profile links.

Here's related information that you may also find helpful – Is a Low Domain Authority Bad for Backlinks?

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