What exactly is local SEO?
Local SEO (search engine optimization) refers to the process of optimizing a business's online presence to increase its visibility in local search results.
This is achieved through various strategies, such as creating or claiming a Google Business Profile, optimizing the website for local keywords, obtaining local citations, and garnering positive reviews.
The primary goal of local SEO is to help businesses connect with local customers when they are searching for products or services online, ultimately driving more foot traffic and sales to physical locations.
Do you know? - “Many organizations tend to overlook the advantages of local SEO in their overall strategy, even though nearly 98% of people use Google to search for information about local businesses” – Search Engine Land
Local SEO Checklist:
![Local SEO checklist - [local SEO]](https://static.wixstatic.com/media/9417b1_9479f1f8e1e949908c58951e4eafb409~mv2.png/v1/fill/w_980,h_1149,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/9417b1_9479f1f8e1e949908c58951e4eafb409~mv2.png)
Here's related information that you may also find helpful – What is SEO Global?
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