What is the best marketing strategy, PPC or SEO?
The best marketing strategy depends on your goals. PPC delivers quick results but incurs ongoing costs, while SEO is cost-effective but requires time for organic growth. A combination often yields optimal results.
Starting SEO implementation as soon as possible is strongly recommended for the best SEO results.
“It's also worth noting that PPC campaigns can provide valuable data and insights into different keywords, copy and audience behaviour. This information can inform your SEO strategy, helping you optimise your website and content for the keywords performing well in PPC campaigns” – SEOTesting
Here's related information that you may also find helpful – Competitive Organic Results [Navigate Organic Wins in SEO with FAQs]
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